GLOBAL MARKET OVERVIEW: AVOCADOS

Avocado demand remains strong, but various factors are influencing prices and availability worldwide:

• Netherlands: El Nino’s impact reduces Peruvian exports, complicating the transition to winter origins.
• Germany: Despite summer holidays, avocado sales remain stable with a rising trend towards ready-to-eat products.
• France: Inflation and reduced Peruvian production raise prices amidst a less active consumption period.
• Italy: A drop in prices follows European avocado size trends, but the El Nino effect and flooding cut the season short. Spain’s fall season might also see lower supplies.
• Spain: Water shortages and drought slash Malaga’s production by 60%, with importing set to increase as a result.
• South Africa: As the season ends, they await permission to explore the Chinese market, potentially relieving their export constraints.
• New Zealand: Despite quality produce, Australia’s abundant supply poses pricing challenges, pushing focus towards Asian markets.
• North America: Avocado supplies are strong, with prices expected to moderate and a promising outlook for the coming seasons.
• Brazil: Emerging as a significant player, Brazil’s avocado exports surge, predicting further growth in the latter half of the year.

Each region faces unique challenges and opportunities in the avocado market, be it due to natural phenomena, consumption trends, or new market possibilities. The collective effect of these factors is influencing the global supply chain, pricing, and consumption patterns of this beloved fruit.